Google Analytics Masterclass

ABOUT THE PROGRAM

The Google Analytics Masterclass course details the knowledge of how data is collected, stored, and presented. The delegates will come to know of various techniques that will help them to obtain information from Google Analytics including the number of visitors to a website, duration of the visit, and the website content.

The delegates are also taught what to do with the information. Delegates will, by the end of this course, learn to collect information relating to the websites and convert this information into a more useful one to help achieve their business goals.

Google Analytics Masterclass course provides the delegates with a more practical approach that helps the delegates to customize their knowledge to fit in real-time scenarios. It also provides them with the skills to efficiently monitor their own websites using Google Analytics. Google Analytics course will help the delegates to implement the skills, they learned during the course, at their workplace efficiently.

  • Use Google Analytics to Improve Site Design

  • Implement Google Analytics to Monitor Websites Efficiently

  • Obtain Website Related Information Using Google Analytics

  • Get Trained from Certified Instructors

  • Learn from Global Training Providers

WHAT'S INCLUDED ?

Find out what's included in the training programme.

Includes

Key Learning Points

Clear and concise objectives to guide delegates through the course.

Includes

Tutor Support

A dedicated tutor will be at your disposal throughout the training to guide you through any issues.

Includes

Courseware

Courseware will also be provided to the delegates so that they can revise the course after the training.

PREREQUISITES

This course has no prerequisites and as such anyone can attend this course.

TARGET AUDIENCE

This Google Analytics course is most suitable for professionals in the fields of website marketing. They include professionals such as Web Analysts and Digital Marketers. Besides these professionals, anyone who has a keen interest in the course and wishes to upgrade his/her skills to improve the performance of their own or their client’s website can also sit for the course.

WHAT WILL YOU LEARN?

During the course the delegates will learn about

  • Different reports generated by Google Analytics
  • Working with Google Analytics
  • Filtering Traffic Data
  • Online and Offline Campaigns
  • Convert the Visitor Traffic
  • Know about Ecommerce Reporting

Enquire Program

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PROGRAM OVERVIEW

One of the best tools with which you can understand your audience and up your sales is Google Analytics. If you wish to optimize your site traffic, this Google Analytics course ensures you get the best results. The information you gather through Google Analytics will also help you to improve the design as well as content of your site.


PROGRAM CONTENT

  • Reports and Tools of Google Analytics
  • Understanding Data and its Significance
  • Different types of Searches (Paid Search, Organic Search, PPC, CPC) and SEO
  • Page Tags
  • Pageviews
  • Achievements of Web Analytics
  • Working of Google Analytics
  • Distribute, Email, and Schedule Reports and Dashboards
  • Campaigns - Online and Offline
  • Landing Pages
  • Visitor Traffic
  • Converting The Visitor Traffic
  • Content Reports
  • Metrics
  • Sources of Traffic
  • Goal Funnels
  • Ecommerce Reporting
  • Table Filters
  • Channels
  • Customised Reports

Google Analytics Masterclass Enquiry

 

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Reach us at 0121 368 7851 or info@msptraining.com for more information.

ABOUT Milton Keynes

Milton Keynes is a town in Buckinghamshire, South East England, that lies equidistant from London, Birmingham, Oxford, Cambridge and Leicester.  Although the town was found as recent as January 1967 to provide for the more residential area, archaeologists have traced its existence back to the Bronze Age. When the town of Milton Keynes came into existence in 1967 it took under its umbrella the existing towns of Bletchley, Wolverton and Stony Stratford. The town got its name from the  Middle Age village of Milton Keynes which was mentioned as Middeltone in the 11th Century.

The town has a population of 250,00 as of now which is almost 5 times than it was when it came into existence in 1967.The design of this town was created by known urban planners and architects including Lord Norman Foster, Sir Richard MacCormac, Ralph Erskine, Henning Larsen, Martin Richardson and John Winter. The design the created was of a modernist type and used the grid square system.

The town is home to various parkland and lakes which are now known to characterize Milton Keynes now. Though one may find very tall buildings in Milton Keynes today, this was not so until 2004. Earlier, as a rule, no building could be taller than a tree.Milton Keynes is a combination of both the ancient and modern attracts visitors and new residents alike.

Villages and Towns in Milton Keynes

  • Bletchley - first recorded as Blechelai in the 12th century was a major Victorian junction that was the main cause of its development during that period. The villages of Water Eaton and Fenny Stratford also became a part of Milton Keynes later on.
  • New Bradwell – It was built for the railway workers especially to the north of Bradwell, across the canal and the railway, to the east of Wolverton. The old Wolverton to Newport Pagnell Line has now been converted to a Redway, a favourite for cyclists and so named because of the red pathways.
  • Great Linford - mentioned as Linford in the in the Domesday Book as Linford, features a church dating to 1215 AD that is dedicated to Saint Andrew. What is now an arts museum used to be the outer buildings of the 17th-century manor house. The Linford Manor has also become a well-known studio for recording.

Existing Districts and Councils of Milton Keynes

  • Bletchley and Fenny Stratford:, Central Bletchley, Denbigh North, Water Eaton, Denbigh East, Brick fields Denbigh West Fenny Stratford, Granby, Mount Farm, Newton Leys, Fenny Lock
  • Bradwell: Bradwell village, Bradwell, Bradwell Common, Rooksley, Heelands
  • Bradwell Abbey: Rooksley, Kiln Farm, Two Mile Ash, Wymbush, Stacey Bushes
  • Broughton and Milton Keynes: Middleton (including Milton Keynes Village), Pineham, Atterbury, Brook Furlong, Broughton, Fox Milne, Oakgrove, Northfield
  • Campbell Park: Springfield, Fishermead, Newlands, Oldbrook, Woolstone, Winterhill, Willen and Willen Lake
  • Central Milton Keynes: Campbell Park and Central Milton Keynes
  • Great Linford: Blakelands, Conniburrow, Downs Barn, Giffard Park, Bolbeck Park, Great Linford, Pennyland, Downhead Park, Neath Hill, Willen Park, Tongwell
  • Kents Hill, Monkston and Brinklow: Kents Hill, Brinklow, Monkston, Kingston
  • New Bradwell
  • Loughton: Great Holm, Loughton Lodge,  Loughton, Knowlhill
  • Old Woughton: Woughton Park, Woughton on the Green, Passmore
  • Shenley Brook End: Furzton, Emerson Valley, Kingsmead, Snelshall, Shenley Brook End, Westcroft, Tattenhoe Park, Tattenhoe,
  • Shenley Church End: Grange Farm, Crownhill, Melbourne, Hazeley, Oxley Park, Oakhill, Woodhill, Shenley Church End
  • Simpson: West Ashland, Simpson, Ashland
  • Stantonbury: Blue Bridge, Bancroft/Bancroft Park, Linford Wood, Bradville, Stantonbury Field, Stantonbury, Oakridge Park
  • Stony Stratford: Galley Hill, Fullers Slade
  • Walton: Walton, Walton Hall, Caldecotte, Old Farm Park, Brown's Wood, Tilbrook, Tower Gate, Walnut Tree, Walton Park, Wavendon Gate.
  • West Bletchley: Denbigh Hall, Old Bletchley, Far Bletchley, West Bletchley
  • Wolverton and Greenleys: Wolverton, Old Wolverton, Greenleys, Hodge Lea, Stonebridge
  • Woughton: Netherfield, Beanhill, Peartree Bridge, Bleak Hall, Elfield Park, Coffee Hall, Eaglestone, Leadenhall, Redmoor, Tinkers Bridge.

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